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作者(中文):邱雁茹
論文名稱(中文):以問題建構構框
論文名稱(外文):Problem Structuring as Framing
指導教授(中文):洪世章
口試委員(中文):林博文
涂敏芬
學位類別:碩士
校院名稱:國立清華大學
系所名稱:科技管理研究所
學號:101073525
出版年(民國):103
畢業學年度:102
語文別:中文
論文頁數:69
中文關鍵詞:問題建構構框政策行銷論述實踐
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在現今民主的時代,人民的聲音逐漸被重視,因此政治家與領導人必須能夠提出具有影響力的政策,並用正確的方式行銷政策,方能促使民眾對於政策的理解,並拉近與人民的距離,使大家能夠對領袖有情,政策有感,進而改造完善的制度,提高社會的福祉。
而在政策分析中,問題建構是分析流程中極為重要且關鍵的步驟,正確的問題建構不僅能減少政策資源的浪費,也有助於策略的聚焦與選擇。
本研究藉由構框理論、問題建構、論述實踐等相關文獻探討以解釋如何以問題建構來構框,並將其運用至現今科技政策上以進行個案分析。
摘要 I
Abstract II
第一章 導論 1
第一節 研究目的 1
第二節 研究問題
第二章 文獻探討
第一節 何謂框架與構框?
第二節 構框理論探討 3
第三節 何謂論述實踐?
第四節 何謂問題建構?
第五節 以問題建構進行構框
第三章 研究方法
第四章 個案分析
第五章 結論
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