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作者(中文):周玟妡
作者(外文):Chou, Wen-Hsin
論文名稱(中文):多市場變數與情緒指標對房價指數變動率之影響:文字探勘之應用
論文名稱(外文):The Influence of Market Variables and Sentiment Indicators on Housing Price: An Application of Text Mining
指導教授(中文):黃裕烈
指導教授(外文):Huang, Yu-Lieh
口試委員(中文):徐之強
徐士勛
吳俊毅
學位類別:碩士
校院名稱:國立清華大學
系所名稱:財務金融碩士在職專班
學號:111079522
出版年(民國):113
畢業學年度:112
語文別:中文
論文頁數:35
中文關鍵詞:房價房地產市場外匯市場股票市場貨幣市場文字探勘情緒指標
外文關鍵詞:housing pricehouse marketforeign exchange marketstock marketmoney markettext-miningsentiment indicator
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臺灣的高房價一直以來都是民生與政策之重要議題,對於造成房價居高不下的原因有許多看法與討論。本研究嘗試同時探討外匯市場、股票市場、貨幣市場變數對房價指數變動率之影響,並且本研究利用文字探勘技術擷取網路新聞,編製出在匯率升值與貶值、房價上漲與下跌情況下之情緒指標。實證結果顯示熱錢對房價指數變動率為正向影響,新臺幣兌美元匯率對房價指數變動率為負向影響。此外,在匯率升值與房價上漲之情況下,網路新聞正向情緒與負面情緒之差增加時,也就是網路新聞偏向正向看待此二件事時,對房價指數變動率有相反之影響。當網路新聞偏向正面看待匯率升值,會使房價指數變動率下降,而當網路新聞偏向正面看待房價上漲,會使房價指數變動率上升。此結果顯示,除了房地產市場之情緒指標外,外匯市場情緒指標亦會影響民眾是否投入房市之決策,進而對房價指數變動率有所影響。
The high price of houses in Taiwan is always an important issue to people and the government. There are many perspectives and discussions about it. From the aspect of foreign exchange market, stock market as well as money market, we tried to do research on what independent variables would affect the rate of change of housing price index. In addition, we built sentiment indicators under the circumstances of exchange rate appreciation, exchange rate depreciation, housing price rising and housing price falling through text mining. The outcome of the research shows that hot money is positive correlated to the rate of change of housing price index while NTD to USD exchange rate is negative correlated to the rate of change of housing price index. Besides, when the attitude of internet news is more positive to exchange rate appreciation, the rate of change of housing price index would decline. In contrast, when the attitude of internet news is more positive to housing price rising, it would have positive impact on the rate of change of housing price index. The result implies that not only the sentiment indicator of house market but also the sentiment indicator of foreign exchange rate market influence people’s decision to make a deal in house market or not, which would further lead to the rate of change of housing price index.
1.前言 1
2.文獻回顧 5
3.研究方法 11
4.實證結果 17
5.結論 25
參考文獻 27
附錄 30

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