論文摘要

化妝品行業因其環境影響而面臨越來越多的審查，特別是不可持續的包裝做法。本研究以芳香企業股份有限公司為案例研究，調查台灣化妝品產業環保包裝的可持續發展趨勢、挑戰和前景。本研究採用質性研究方法，針對芳香企業的總裁、董事總經理、行銷總監、客戶經理和銷售經理等主要利害關係人進行深入訪談。調查結果顯示了重大挑戰，例如採購環保材料、成本上升、消費者意識有限以及監管合規性。儘管面臨這些挑戰，Aromatic Enterprises 在採用永續包裝解決方案方面取得了顯著進展。結論表明，儘管存在相當大的障礙，但永續發展的創新策略和領導力對於化妝品產業成功實施環保包裝至關重要。

Abstract

The cosmetics industry faces increasing scrutiny for its environmental impact, particularly concerning unsustainable packaging practices. This study investigates the sustainability trends, challenges, and prospects of eco-friendly packaging within Taiwan's cosmetics industry, using Aromatic Enterprises Co., Ltd. as a case study. A qualitative research method was employed, involving in-depth interviews with key stakeholders including the President, Managing Director, Marketing Director, Account Manager, and Sales Manager of Aromatic Enterprises. The findings highlight significant challenges such as sourcing eco-friendly materials, higher costs, limited consumer awareness, and regulatory compliance. Despite these challenges, Aromatic Enterprises has demonstrated notable progress in adopting sustainable packaging solutions. The conclusions suggest that, while there are considerable obstacles, innovative strategies and leadership in sustainability are crucial for the successful implementation of eco-friendly packaging in the cosmetics industry.

Table of Contents
Abstract 1
論文摘要 2
Acknowledgement 3
1. Introduction 7
1.1 The Rise of Sustainability Trend in The Cosmetic Industry 7
1.2 The Issues Related to Packaging in The Cosmetics Industry 8
1.3 The Importance of Packaging in Cosmetics 8
1.4 Cosmetic Packaging Industry in Taiwan 9
1.5 Research Objectives 10
2. Literature Review 11
2.1 The Origin of Plastic Packaging in Cosmetic Industry 12
2.2 The Influx of Plastic in Packaging Industry 13
2.3 Corporate Social Responsibility in Cosmetics Industry 14
2.5 Sustainable Initiatives by Taiwan Government for Beauty Industry 16
2.6 Eco-Friendly Packaging in European Cosmetic Industry 16
2.7 Research Gap 17
2.8 Research Question 18
3. Research Methodology 19
3.1 Research Design 19
3.2 A Single Case Study Research 19
3.3 Sampling Strategy and Data Collection 20
3.4 Selection of Aromatic Enterprises Co, Ltd. As Case Study 21
3.5 Data Collection Methods 22
3.6 Ensuring Data Quality and Analysis 23
3.7 Process Map 24
4. Findings 25
4.1 Summary of Interviews of Employees of Aromatic Enterprises Co, Ltd. On Packaging Sustainability in Taiwan's Cosmetics Industry 25
4.2 Key Challenges Faced by Taiwanese Companies in Adopting Sustainable Packaging Practices findings based on interviews conducted 25
4.2.1 Challenges in Sustainable Packaging Adoption 25
4.2.2 Challenges in Market Expansion and Global Integration 26
4.2.3 Recruitment and Expertise Issues 26
4.2.4 Financial and Regulatory Hurdles 27
4.2.5 Consumer and Market Dynamics 27
4.3.1 Waste Management Act: Cornerstone of Sustainable Waste Management 28
4.3.2 Extended Producer Responsibility (EPR): Promoting Circular Economy Practices 29
4.3.3 Revisions to The Climate Change Response Act: Coordinated Efforts for Climate Action 30
4.3.4 Green Mark Product Certification: Incentivizing Eco-Friendly Products 30
4.3.5 Cosmetic Hygiene and Safety Act: Ensuring Quality and Safety Standards 31
4.4 One-Year LinkedIn Post Analysis 32
4.5 Analyzing Aromatic Enterprises Co., Ltd.'s LinkedIn Posts: A Window into Sustainable Packaging Trends 33
4.5.1 Sustainability Trends and Innovations 33
4.5.2 Industry Events and Collaboration 34
4.5.3 Upcycled and Recycled Materials 35
4.5.4 Innovative Packaging Designs and Sustainable Materials Development 36
5. Discussion 37
5.1 Interconnected Challenges and Exploring Consequences 37
5.2 Challenges in Sustainable Packaging Adoption 38
5.2.1 Financial Constraints 38
5.2.2 Supply Chain Management 38
5.2.3 Regulatory Compliance 39
5.2.4 Consumer Awareness and Demand 39
5.2.5 Challenges in Market Expansion and Global Integration 39
5.2.6 Recruitment and Expertise Issues 40
5.2.7 Financial and Regulatory Hurdles 40
5.2.8 Consumer and Market Dynamics 40
5.3 Converging Insights: Interviews, Regulations, and LinkedIn Posts 42
6. Conclusion 43
6.1 Limitations 44
6.2 Recommendations for Future Research 44
Bibliography 46

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