本研究探討六都不動產交易量及成交總價與連鎖超商或超市通路數量之關連性，用以作為消費者投資不動產時參考之依據。本研究將透過內政部不動產交易實價查詢網站提供之各直轄市各行政區下，建物含土地之所有交易，做為研究資料。研究方法是以簡單線性迴歸，分析六都不動產交易量及成交總價與鏈鎖超商或超市通路數量之關連性。實證研究結果顯示；統一超商及全家便利商店的門市設置，對於不動產成交價格，是有顯著正向影響；而全聯福利中心、統一超商、OK商店的門市數量，則是對交易筆數，有顯著正向影響。不動產可研究的因子眾多，本篇的研究發現，期許能成為未來後進進一步研究之參考依據。

This study discusses the correlation between the real estate transaction volume and the total transaction price with the number of convenience chains and supermarket chains in the six municipality, and is used as a reference for consumers when investing in real estate. This study all transactions of real estate including land in each administrative district of each municipality were provided through the actual price registration query website of the ministry of the interior. A simple linear regression was used to analyze the correlation between the real estate transaction volume and the total transaction price and the number of convenience chains and supermarket chains in the six municipality. The results of the empirical study showed that the number of stores in President Chain Store and Taiwan FamilyMart had a significant positive effect on the transaction price of real estate, while the number of stores in PX Mart, President Chain Store, and Circle K Stores had a significant positive effect on the number of transactions. There are many factors that can be studied in real estate, and the findings of this study are expected to serve as a reference for further research in the future.

1.緒論…………………………………………………………………1
2.文獻回顧…………………………………………………………3
3.研究方法……………………………………………………………7
4.實證結果……………………………………………………………11
5.結論………………………………………………………………………20
參考文獻……………………………………………………………………22

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