本研究採用個案研究方式，探討加工型傳統電感產業之成長蛻變過程,中國
大陸改革開放近30 年，自20 幾年前開始，台灣的電感生產製造重心陸續轉往中
國大陸，並將台灣的生產經驗及技術帶到中國大陸進行深耕佈局。一個企業的運
營包含設計開發、生產製造及市場銷售、營運管理等等複雜的層面，本研究將以
生產製造為主體，透過六力分析、SWOT 分析、價值鏈分析、企業生命週期理論、
TQM 質量管理，以及運營模式的創新上，開闢逆境突破生存之道。尤其在全球
關注的中國大陸市場，現地生產現地組裝，競爭日益劇烈，呈現經濟飛速的爆發
式增長、社會結構性的改變、加上多變的政策調整---等等，對生產製造產業形成
莫大的生存挑戰。本研究將在生產製造面上，提供如下因應策略供業內惕勉：（一）
人力資源是企業重要資產，從人才的訓練、儲備、生涯規劃、扶植創業，因勢利
導、順勢而為，建立永續的企業資產鏈；（二）資源整合，包含物流動線與供應
鏈整合，提升物流速率及有效周轉率，同質性產品以集群模式佈局，開放式訊息
化平臺、交互作用相競增長；（三）創造價值鏈，扶植內創體制、構建營運框架、
掌握區域成本、著重微觀成本改善、厚植內部力量、將外部資源形成內部結構化、
創造獨特競爭力；（四）透過自動化、智慧化、訊息化生產模式，及內外部生產
整合，構建生態圈發展模型、朝規模化推進。
關鍵詞：五力模型、SWOT 分析、價值鏈模型、企業生命週期理論、TQM 全面
質量管理、區域成本、微觀成本、核心控制模型、發展模型

This study uses the individual study mode, investigate the processing and traditional
inductive industry’s development and metamorphosis. Reform and open of China have been
30 years, since 20 years, the main production change from Taiwan to Chinese Mainland, also
bring the production experience and technology in china, then carried out the deep layout.
Run an enterprise include the design, production, market and processing management, all of
the complicated levels, etc. This study will focus on production-manufacturing, by use the Six
Forces Model, SWOT Analysis, Value Chain Analysis, TQM quality management and
operation mode innovate, open up a way under the adverse situation. Particularly in the global
concern China market, local production and assembling, competitive intense and increasingly,
the economics shown the quickly and explosive situation, changed of social structure and
variable policy adjustment, etc., form survival challenges to manufacturing industry. This
study will focus on the production-manufacturing level, provide below strategy for Industry
vigilance and encourage: (1) HR is the importance enterprise asset, attention talent training,
reserve, career development, foster start up business, guide and rides, setting-up the
sustainable enterprise assets chain; (2) integrate the logistics and supplier chain, increase the
logistics speed and rotation rate, congeniality product layout by cluster pattern, open the
information platform, reciprocal competitive and development; (3) create value chain, guide
the help weak against the strong system, build operational framework, pay attention to the
micro-cost analysis, strengthen the power and change it to special competitiveness; (4)
through automation, intelligentize, information manufactory mode, continuously
breakthrough and move to large-scale.
Key words: the Five-force model, SWOT analysis, value chain analysis, enterprise life cycle
theory, TQM, regional cost, micro cost, core control model, development model

摘要............................................................................................................................... I
ABSTRACT.................................................................................................................. II
誌謝辭..........................................................................................................................III
第一章 緒論..................................................................................................................1
第一節 研究動機..................................................................................................1
第二節 研究目的..................................................................................................3
第三節 研究流程..................................................................................................4
第四節 論文架構..................................................................................................4
第二章 相關文獻探討..................................................................................................5
第一節 五力分析..................................................................................................5
第二節 SWOT 分析.............................................................................................7
第三節 價值鏈分析..............................................................................................9
第四節 企業的生命週期理論............................................................................11
第五節 TQM 全面質量管理..............................................................................12
第三章 產業背景........................................................................................................16
第一節 電感器的技術演進................................................................................17
第二節 電感器的產業鏈結構............................................................................18
第三節 產業概況................................................................................................21
第四章 個案 A 公司背景...........................................................................................27
第一節 A 公司簡介............................................................................................27
V
第二節產銷規模與市場分佈狀況....................................................................29
第五章 營運模式與創新分析....................................................................................32
第一節 發展過程................................................................................................32
第二節 生產工藝演進........................................................................................34
第三節 競爭力決定因素....................................................................................36
第四節 創新模式與功能敘述............................................................................40
第五節 價值衡量與成果實現............................................................................49
第六章 結論與建議....................................................................................................55
第一節 研究結論................................................................................................55
第二節 對本產業的建議....................................................................................55
第七章 研究限制以及後續研究方向........................................................................59
參考文獻......................................................................................................................59

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